55 Tiffany & Co Stores in Japan: How and Why?

Credit to Yuxuan Li, Marketing specialist for Asia At first, I was assigned to do this research, Stephane offered a question to check myself: Could it be possible that the stores of Tiffany & Co in Japan are more than those Mcdonald?…

How to? Designs & trends are more valuable than raw materials.

Yuxuan Li, a Marketing specialist at ExJewel Written by Yuxuan Li 2021 ESCP BIM student, lived in Paris/Beijing/Chengdu, studied at Tsinghua University, experiences with Digital and Content marketing, interested in Cultural and Entertainment…

Diamond explained

Diamonds are the world’s most popular gemstone but if you compare them to other jewels, it’s not obvious why. Ruby, yellow sapphire or emerald are just as sparkly as a diamond. Moissanite and Cubic Zirconia looks indistinguishable…